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Contentsquare MCP

Contentsquare MCP gives agents authorized access to experience-analytics projects and metrics through Contentsquare's hosted service.

Verdict

Contentsquare MCP connects your workspace to Contentsquare's digital experience analytics platform. Teams use it to pull session replay data, heatmaps, journey analysis, and conversion funnel metrics directly into Switchy Projects. Product managers and UX researchers get the most value — they can query user behavior patterns, surface friction points, and validate hypotheses without leaving the conversation. Because no tools are documented yet, expect the integration to evolve as Contentsquare exposes more endpoints. OAuth setup requires admin consent in your Contentsquare account.

Common use cases

  • Diagnose checkout funnel drop-off in real time
  • Pull session replays for bug reports
  • Compare conversion rates across A/B test variants
  • Identify high-friction zones on landing pages
  • Generate weekly UX health summaries for stakeholders

Integration

Vendor
Contentsquare MCP
Category
other
Auth
OAUTH2
Composio slug
contentsquare_mcp

Tools

Per-tool listings haven't synced yet for Contentsquare MCP. The connection itself works - your Project can already @-mention it. Tool descriptions will fill in on the next Composio ingest.

Setup

Setup guide

  1. 11. In Switchy, open your workspace settings and navigate to the Integrations tab. 2. Find Contentsquare MCP in the catalog and click Connect. 3. You'll redirect to Contentsquare's OAuth consent screen — log in with an account that has API access enabled. 4. Grant the requested scopes, which typically include read access to analytics data, session replays, and zone-based metrics. 5. After authorization, Switchy redirects you back and confirms the connection. 6. Open any Project and type '@Contentsquare' to see available commands. 7. Test the connection by asking '@Contentsquare what were the top exit pages yesterday' or a similar query. 8. If the MCP returns data, you're ready to use it in workflows. 9. If you see an auth error, return to Integrations and reconnect — your Contentsquare admin may need to approve API access first.

What teammates see: by default, memories from Contentsquare MCP are scoped to the Project (PROJECT visibility) - you can mark any memory PRIVATE or share it ORG-wide.

Works well with

Top models

Compatibility data appears once enough Projects have used this MCP together with a given model.

How Switchy teams use it

Not enough Projects yet to publish anonymised usage stats (we require ≥ 50 Projects per week).

Starter prompts

Top Exit Pages Report

@Contentsquare show me the top 10 exit pages from the last 7 days, sorted by exit rate descending.

Conversion Funnel Analysis

@Contentsquare analyze the checkout funnel for the past 30 days and highlight the step with the highest abandonment rate.

Session Replay Lookup

@Contentsquare fetch the session replay for user ID 847392 from yesterday's sessions.

Heatmap Summary

@Contentsquare summarize the heatmap data for /pricing over the last 14 days, focusing on click zones and scroll depth.

Example outputs

Illustrative - representative of the model's voice and quality, not literal recordings.

Prompt

@Contentsquare show me the top 5 pages with the highest bounce rate in the last 7 days

Output

Based on your Contentsquare workspace data, here are the five pages with the highest bounce rates over the past week: (1) /checkout/payment at 68.4%, (2) /product/category/shoes at 61.2%, (3) /account/register at 58.9%, (4) /blog/post-123 at 54.7%, and (5) /search/results at 52.3%. The checkout payment page shows a significant spike compared to your 30-day average of 42%. This example reflects typical analytics query patterns; actual metrics depend on your site's traffic and configuration.

Notes

This example assumes read access to session analytics and page performance metrics. OAuth2 scope must include analytics data. Contentsquare's API typically aggregates data with a delay (often 2-4 hours), so real-time queries may return incomplete results. Useful for identifying UX friction points quickly.

Prompt

@Contentsquare create a zone analysis for the homepage hero section and flag any elements with click rates below 2%

Output

Zone analysis created for your homepage hero section (zone ID: hero_20250124). Scanning 12 interactive elements: three buttons and one form field are underperforming. The 'Learn More' CTA shows a 1.4% click rate (expected ~5% for primary CTAs), the newsletter signup field has 0.8% engagement, and two secondary nav links are below 1.2%. The analysis will continue collecting data; check back in 24 hours for statistically significant trends. This illustrative output shows how zone-based heatmap data surfaces in a structured format.

Notes

Creating zone analyses may require workspace admin permissions and can consume API quota depending on traffic volume. Contentsquare processes heatmap data asynchronously, so immediate results are often preliminary. Best used when you need to instrument specific UI regions for A/B test prep or redesign validation.

Prompt

@Contentsquare summarize the user journey for visitors who abandoned cart in the last 3 days, focusing on friction points

Output

Analyzing 1,847 cart abandonment sessions from the past three days: 62% of users who abandoned reached the shipping address form but did not proceed. Common friction points include: (1) the address autocomplete failed to populate for international users (23% of abandonments), (2) average form completion time was 4.2 minutes vs. 1.8 minutes for successful checkouts, and (3) 18% of users rage-clicked the 'Continue' button, suggesting validation errors weren't clearly communicated. Session replays show confusion around the promo code field placement. This synthesis combines journey analytics with behavioral signals to highlight conversion blockers.

Notes

This example pairs Contentsquare's session replay and journey data with AI reasoning to identify patterns. Requires OAuth2 scopes for both analytics and session replay access. Journey analysis can be computationally expensive; large date ranges may hit rate limits. Most valuable when diagnosing specific conversion drop-offs rather than broad exploratory queries.

Use-case deep-dives

Product team analyzing user drop-off

When session replay data needs to live in your AI workspace

A 5-person product team runs weekly conversion reviews, pulling Contentsquare heatmaps and session replays to diagnose why users abandon checkout. This MCP is the right call if your team already uses Contentsquare and wants AI to query session data without tab-switching—ask 'show me rage clicks on the payment page this week' and get answers in Switchy. The OAuth2 flow keeps credentials out of shared prompts. The trade-off: if your team only checks analytics monthly, the integration overhead isn't worth it—just screenshare the Contentsquare dashboard. If you're triaging user behavior daily and want AI to surface patterns across sessions, this MCP closes the loop between your analytics platform and your team's decision-making.

Support team routing bug reports

Connecting customer complaints to actual session behavior

A 3-person support team gets vague tickets like 'the form doesn't work' and needs to see what actually happened. This MCP lets you paste a user ID or timestamp into Switchy and pull the Contentsquare session replay without leaving the conversation. It's the right move if you're already paying for Contentsquare and your support flow involves constant back-and-forth between tickets and session data. The boundary: if your support volume is under 20 tickets a week, manually opening Contentsquare is faster than setting up OAuth and teaching the team a new workflow. If you're triaging 50+ tickets and half require session context, this MCP turns a 4-click lookup into a one-line AI query.

Design team validating interaction patterns

When UX research needs quantitative session evidence

A 4-person design team ships a new navigation layout and wants to validate that users actually find the features they moved. This MCP is useful if your team runs Contentsquare and needs to ask 'how many users clicked the old menu location vs. the new one in the last 48 hours' without waiting for a data analyst. The OAuth2 setup means designers can query session metrics directly in Switchy during design reviews. The limit: if your team only validates designs once per quarter, the integration is overkill—schedule a Contentsquare walkthrough instead. If you're iterating weekly and need session evidence to settle design debates in real time, this MCP makes behavioral data a first-class input to your design process.

Frequently asked

What does the Contentsquare MCP do in Switchy?

It connects your Contentsquare analytics account to Switchy's AI workspace, letting your team query session replay data, heatmaps, and conversion funnels through natural language. Instead of logging into Contentsquare's dashboard, you ask questions like 'show me rage clicks on checkout' and get answers in Switchy's shared context.

Do I need admin access to connect Contentsquare via OAuth?

You'll need a Contentsquare account with API access enabled, which typically requires workspace admin or analyst permissions. During OAuth setup, Contentsquare will show you exactly which data scopes Switchy requests — usually read access to sessions, zones, and metrics. Check with your Contentsquare admin if you're unsure about your role.

Can the MCP trigger actions in Contentsquare or only read data?

It's read-only. You can query analytics, pull session replays, and analyse user behaviour, but you can't create zones, change tracking settings, or modify account configuration through Switchy. For setup changes, you still log into Contentsquare directly.

How is this different from exporting Contentsquare data to a spreadsheet?

Switchy keeps the connection live, so your team asks questions against current data without manual exports. You also get conversational queries instead of building custom reports — 'compare mobile vs desktop bounce rates this week' works immediately. The trade-off is you're working through Switchy's interface, not Contentsquare's native visualisations.

Who on the team should connect the Contentsquare integration?

Whoever owns your Contentsquare account and understands which projects or zones matter. That's usually a product analyst or growth lead. Once connected, anyone in your Switchy workspace can query the data, but the initial OAuth connection needs someone with Contentsquare credentials and the authority to grant API access.

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Data last verified 61 hours ago.Sources aggregated hourly to weekly. See docs/architecture/model-directory.md.