Every tool, one connection - for the whole team.

CRM integrations let your AI agents read contact histories, update deal stages, and trigger workflows without switching apps. Teams use these when they need context from customer relationships during conversations — whether that's pulling account details mid-chat or logging meeting notes automatically. The key differentiator is write-access scope: some MCPs only read data, while others can create records, update fields, and manage pipelines programmatically. Choose based on how much automation you need versus how much control you want to keep manual. Read-only integrations are safer for teams worried about accidental data changes but limit what your agents can do. Full read-write access unlocks workflow automation but requires trust in your prompts and guardrails. Match the integration's permissions to your team's comfort with AI taking actions in your CRM.